MoEngage Analytics Expert

by MoEngage

Earning the MoEngage Certified Analytics Expert credential validates competency, expertise and basic knowledge of MoEngage's analytics capabilities and Ecosystem awareness. This course empowers Data Analysts, Business Analysts, Data science, Project Manager with generating meaningful reports from visitors, traffic, and conversion metrics using predefined or custom segments and metrics.

Data Is Good, Insights Are Better!

This credential is a series that aims to test candidates on their knowledge of Behavioural Analytics, User Paths and Funnel Creation, Retention Models, Acquisition and uninstall analysis.

 

Acquired Skills / Knowledge

Digital Marketing

Marketing Automation

Audience Targeting

Campaign Creation

Channel Marketing

Cross-Channel Management

Journey Orchestration

Custom Dashboards

Campaign Stats Dashboards

Reporting and Campaign Analytics.

Earning Criteria

Recommended Prerequisites: Before taking this exam, we recommend you have

  • You are required to complete the virtual training and successfully pass the MoEngage Certified Analytics Expert Exam validations that are a standard part of the courses.
  • And are able to successfully provide a product-based solution for customer pain points identified from a business use case.